New insights with Newcom
We are proud to partner with Newcom, a leading agency that identifies itself as a full-service customer and market research firm. In particular, they annually release a rich source of insights in the form of the National Social Media Survey, an annual report that provides an in-depth understanding of the world of online interactions and digital trends. As such, they conduct the Netherlands' largest survey of social media usage.
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The dynamic landscape of social media
As a company that constantly strives to understand our clients' needs and behaviors, Newcom's surveys give us insights into the dynamic landscape of social media. Hence, while we use their services as a research firm, we also certainly keep an eye on the annual social media research and incorporate the results herein each time into our own strategy, as well as that of our clients.
National Social Media Survey
Newcom's annual survey has proven to be an informative resource for us. It provides a detailed overview of the social media habits of the Dutch population, ranging from platform preferences to the emergence of new trends. This data not only serves as a valuable guide in advising our clients, but it also forms the basis of our strategic decision-making in the area of social media.
A wealth of data
Our clients rely on our ability to provide them with relevant and up-to-date information that enables them to make informed decisions in an ever-changing digital world. Whether identifying emerging trends, understanding target audience behavior or optimizing marketing strategies, the insights from research are a reliable source of knowledge.
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"6.3 million Dutch people think social media is a danger to mental well-being, and Instagram is gaining ground in daily use among twenty-somethings."
Newcom Research & Consultancy
Curious about the latest research on the use of social media in the Netherlands? Which platforms are currently being used? And with what frequency? What are the ups and downs? Curious about the trends? Discover the trends, statistics and analyses that help us grow in a rapidly changing digital landscape. Download the survey here.
In partnership with Newcom, we continue to strive for innovation and excellence. Our clients and partners can rely on us to continue to provide them with insights that are not only relevant for today, but also valuable for the future. Together, we are building a sound knowledge base that is key to success in the age of digital transformation.
