Inspire the new with Philips T-Line
Client
Philips
Our role
Motion design
3D Animation
Concepting
Deliverable
Product video
Date
Q3 2020
When developing a new product, you want to get sales going as early as possible. You do that with the right content.
Even before the launch of the Philips T-Line, a multi-touch display designed specifically for education, we developed a product video based on a 3D model so that the sales managers could approach their contacts as quickly as possible.
A product video as a sales tool
A product video is often developed in the pre-sale phase, the time when the final product is not yet available, but sales managers are already eager to present the product to their target audience.
Here, it is important that they have some form of content with which they can convince their contacts of the product's added value. A product video shows the main features of a product: how the product works and how it connects to your company or organization.
Our approach
For the Philips T-Line, we chose to combine a product and a demo video.
Based on a voice-over script and the 3D model, we started working on a script. The connection to the target audience and the market was essential here. We therefore chose to incorporate both the 3D model and the specially developed graphics of the teaching material into the stock videos. By doing so, we create synergy throughout the film and the target audience feels more quickly addressed.
Let's work together on your future. Contact.
Interactivity is key
Interactivity is a key feature of the Philips T-Line.
With the special whiteboard mode it is possible to operate the board with several students at the same time, which makes for engaged students and better cooperation among them. In 3D we show you how to do that: with your hand or with the special display pen.
Contact
we look forward to hearing from you
Kelly
Project manager
